Development of UI / UX design for a website or application

How we work on UX / UI design

Project analysis

Full immersion in the specifics of the customer's activities, identification of the project goals.

Competitor analysis

There is no ambiguity in the interface, and the tags and structure direct the user to the cap the interface is not overloaded with hints, pop-ups and animation, and at the same time it works effectively

Custom Portrait

Drawing up a portrait of the target audience. We predict possible scenarios of user behavior, what "pains" the user may have , what feelings may arise, the experience that the user will receive at each stage of the dive.

Information architecture

We will define all the content that should be published on each page and how the pages will be linked . Study of navigation. Visual design of interaction with the product.

Sketch

Elaboration of various options, product sketches. Together with the customer, we choose the most suitable ones.

Prototyping

Transferring the draft version to digital, making changes.

Interactive prototype

A prototype that shows the user's interaction with the product at the current stage.

Design visualization

We will develop a design layout. We will create a convenient, intuitive interface.

Internal test

Final testing, before handing over the product to the customer. Making edits for ease of use and external design.

When do I need UX and UI design?

When developing a website

Gradients 2.0, abstract illustrations, bold fonts – it's so difficult to keep track of all the trends in web design. Therefore, it is better to entrust the work to a professional

When redesigning the site

A stylishly designed website, favorably distinguished by its design and structure against the background of competitors, brings more profit

Present the complex to the simple

Competent design is when everything is simple, without problems and as accessible as possible. Users should understand the images at the level of intuition

High-quality UX and UI design is:

Clarity

Recognition

Design elements are easy to recognize, even if the user sees your site for the first time. An intuitive interface is used

Constancy

We observe consistency for all sections of saiga and the application. Interface elements should behave the same on any page

Effectiveness

In addition to the external attractiveness, a good interface saves the user's time and delivers it to the desired point with minimal effort

Responsiveness

A good interface reacts to user actions instantly. He must understand what is happening on the screen right now: whether the payment has passed, whether the manager has received the request, whether the message has been sent